UAE BARQ برق الإمارات – نبضك
In a strategic move to strengthen its regional footprint, New East, the authorized distributor of Isuzu in Saudi Arabia, has announced the opening of a new 5,000 sqm full-service center in Riyadh—marking a key step into the Kingdom’s commercial transport sector.
The new facility offers a premium customer experience, including after-sales services, original spare parts, and advanced vehicle maintenance, aligned with Saudi Vision 2030.
Ahmed Juma Al Ahli, CEO of New East, emphasized the importance of this expansion in delivering integrated solutions that meet global standards and support the company’s long-term growth in the Kingdom.
The company also revealed its appointment as the official distributor of MU-X and D-MAX Isuzu models in Jeddah, further showcasing global partners’ trust in New East’s capabilities.
Since its establishment in 1992 and entry into the Saudi market in 2000, New East has grown into a leading player in the regional auto industry—from the UAE to Saudi Arabia driven by innovation, quality, and visionary partnerships.
